THE NIKE 'BETSY ROSS FLAG CRISIS' IS FAKE NEWS AND NOTHING MORE THAN A MARKETING GIMMICK!!!
It's free 4th of July week publicity for the shoe company without mention of their Asian sweatshops along with an incredible boost for collectors and after-market sellers.
Meanwhile, the crisis offers Conservatives a chance to help spread Nike brand awareness by expressing their outrage and increasing company share of mind. Moreover, the market segmentation makes the brand seem, young, diverse and forward thinking all over an old school symbol that's rarely used.
We credit the Missouri politico for taking this pound of flesh but make no mistake that it's all part of the same game that actually benefits the company in the long term. Take a look at pure capitalism in action and using "patriotism" as a punch line:
Sen. Josh Hawley condemned Wednesday the "anti-American" decision by Nike to recall their new sneakers featuring the original Betsy Ross American flag after receiving criticism from Colin Kaepernick. Nike announced this week that it would not move forward with the sale of their Air Max 1 Quick Strike Fourth of July shoes, citing concerns that it might "unintentionally offend" people because of its connection to the era of legal slavery.