Dismal futures for broke-ass Gen-X has an upside . . .
Turns out middle-age locals are boosting the fortunes of terrestrial radio.
Take a peek . . .
Alt 96.5 ranks as one of the most popular "Alt." stations in the country.
Read more via www.TonysKansasCity.com link . . .
The "X" Factor: Alternative's Top Performing Stations, By The Numbers.
Since the late 1970s, when stations such as Los Angeles' KROQ and Garden City, NY's WLIR-FM (later WDRE) bent rock radio into a new, punk- and power-pop-driven direction, the alternative or modern rock format has survived and thrived as each era's music trends pulled it one way or another, but always several steps ahead of the competition.
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