A desperate switcheroo that will put generic corporate content in direct competition with every d-bag with a mobile phone . . . Accordingly, check the death of terrestrial radio by another name . . .
"The switch reflects what the Philadelphia-based company said was a purposeful strategy the past three years to evolve from a radio broadcasting company into a multiplatform audio content and entertainment entity that includes broadcasting, podcasting, digital, network, live experiences, music, sports and news."
"Audacy owns eight radio stations in Kansas City: WDAF-FM: 106.5 The Wolf, KWOD-AM: 1660 The Score, KCSP-AM: 610 Sports Radio, KRBZ-FM: 96.5 The Buzz, KMBZ-FM: 98.1 KMBZ FM, KQRC-FM: 98.9 The Rock, KZPT-FM: 99.7 The Point, KMBZ-AM: Talk 980 AM"
More info here for subscribers . . .
The company said the change reflects its recent evolution from radio broadcasting to a multipronged audio content provider.