Tuesday, October 31, 2017
TKC EXCLUSIVE!!! KANSAS CITY STAR HORRIFIES DEAD-TREE READERS WITH GHASTLY PRICES INCREASES!!!
Tonight we're featuring a double take on local reaction to price increases for the fading daily rag. Read a scary glimpse at sticker shock from some of the most avid news readers in town . . .
Newspaper Subscription Too Rich For Kansas City Customers
"Just noticed that star subscriptions for home delivery to our area went up to $540.00+ annually, plus tip which is semi-required, meaning $600.00.
"We believe in supporting a local newspaper as a matter of principle but this price level is too high for middle-class subscribers.
"If it really takes $540.00 for The Star to work as a business, that's not sustainable."
A great read and shout-out from our blog community . . .
The Star Raises prices 30%
I stopped taking the (red) Star years ago. They have no journalist worth their salt, and, apart from lining a birdcage, their advertisement section is worthless (and I don't own a bird or cage).
I really only know a few that actually still take this liberal rag. However, an eighty year old friend I met with today mentioned he just received his renewal notice.
His comment was, "The readable content over the last several years has shrunk by 50%, especially the Sunday paper, and now they increased the annual subscription rate by 30%".
I suspect the Star's readership will drop, again, by at least 30% with this increase and completely negate the attempt at raising revenues.
I find it astounding that Tony's Kansas City can continue to scoop the local media AND do it for FREE when the Star can't get even the most basic economic concepts correct nor provide a balanced op-ed section.
The popularity of bird ownership has been relatively flat over the last decade, so I'll assuming this is just another nail in the papers coffin.
You decide . . .