DEAD TREE DECLINE ONLINE TOO: KANSAS CITY STAR WEB TRAFFIC TRENDING DOWN!!!
This one comes from a rather paranoid insider but the info is good and easily verifiable for just about anybody who knows a KC Star worker bee . . .
PANIC AMONG KANSAS CITY DEAD TREE MEDIA DENIZENS: WEB TRAFFIC FOR THE SO-CALLED PAPER OF RECORD IS ON THE DECLINE!!!
In fact . . . Insiders showed us a few stats that reveal, from last year the pageviews and unique user data is down a few million visits.
Today might be better/worse given that the weather will make the paper a bit harder to get a hold of . . . Here's a link to the help line because TKC is a nice guy.