A New Hallmark line of cards called "Journeys" takes a modern day approach toward offering somebody a scrap of paper in lieu of a real sentiment.
The collection of 176 cards is designed to offer support to people in a variety of real-life situations, the company said in a release. Those situations could include a loved one diagnosed with cancer, a family member considering adoption after years of infertility and a friend who has met a weight-loss goal.First of all, I don't like the name of the new line . . . "Journeys" should invoke the name of one of my favorite bands . . .
But in this context in sounds like some kind of Lifetime Movie Network Special about 50 something lesbians. Ew.
Still, I see the potential in this move and I have a few greeting card ideas I'd like to pitch:
Yeah, there's plenty more where that came from . . . I can feel the first TKC syndication deal coming with a quickness or maybe I just have to use the toilet.
What's the name of your new card company, Tony?
ReplyDeleteBallmark
American Beatings
Shitbox
Just some suggestions to start.