Already our favorite post of the day . . . This EXCEPTIONAL Kansas City blogger shares a classic local advertising technique that has mostly vanished from history thanks to a healthier public . . . Checkit:
Matchless city: Recreation and clubs
Back in the day when tobacco smoke blanketed the land, it seemed every American business and organization advertised itself on books of matches. You found these matchbooks in bowls or ashtrays, on display cases and vending machines and hat-check counters, in drugstores, gas stations, bars and restaurants, etc.
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