Wednesday, June 21, 2017

Kansas City Star Parent Company Secret Plan To Stay Winning: Clickbait Journalism

The reality is, without exorbitant tax breaks, this local affiliate is already unsustainable . . . Also, nowadays they mostly function like a non-profit City Hall press outlet. But this might make some shareholders feel better:

Inside McClatchy's plan to reinvent its newsrooms

If you are a reporter at one of McClatchy's 31 papers, you will have this meeting sometime in the next year, or you may have already: You will be asked to join one of your editors and a member of corporate's roving "reinvention team."

20 Comments:

Anonymous said...

So if they have a "reinvention team" they admit they suck?

Anonymous said...

That price is outdated. The star now costs 2 bucks on Sunday. Can you imagine? Lulz.

Anonymous said...

6:02, It's $3 Sundays and $2 the other days at the box and stores (tax added at some shops). Sunday Star is $1.09 at some Dollar Tree stores in KCK (limit of 2 per customer, so coupon hounds have to bring in the husband, etc., to get more than 2). They sell out fast.

Anonymous said...

They still aren't worth reading no matter what so just go away be done with you

Anonymous said...

Tony calling out the star for clickbait journalism is rich. So rich.

Anonymous said...

Star is just a blog now.

Anonymous said...

the new approach will incentivize trolling, extreme, outrageous articles, such as the troll on the plaza fountain.

Anonymous said...

How long can the Star remain in this comatose and vegetative state before dying. Jesus this passing in taking longer than the Vietnamn war.

Anonymous said...

many of the local newspaper readers are older folks who just read the obituaries.

once that cohort of readers enter the obituary entries themselves, there won't be a base of paper paper readers.

if the paper becomes a blog, how will it compete against TKC?

Anonymous said...

The Star is quickly making itself obsolete. And when are they going to pick up the rusted out blue newspaper boxes that have been abandoned all over town? They are real eyesores in a town that doesn't need anymore eyesores.

Anonymous said...

Too late, McClatchy. You and the rest of your industry have dumbed down your product, cut news staffing and cut it some more, and switched to marketing-driven news as opposed to journalism. You are two-thirds of the way down the road to oblivion. Absolutely no one even thinks about reading news on paper anymore ... other than the part of the population that uses walkers and is forgetting its own name. Price is not the problem. Yes, a Sunday paper costs $2 or more. But a cheap lunch costs $10 or more, and a cheap new car costs $20,000 or more. People still buy lunch and cars. They sure as hell don't buy newspapers, and they never will again. And you've trained them to expect news for free online. All you guys still have going for yourselves is a lot of real estate you can sell.

Anonymous said...

Catch the highlight?

"In a shock within the close-knit news industry, longtime McClatchy CEO Pat Talamantes, was let go on Jan. 25. Forman, an experienced tech entrepreneur and former journalist, who had been on the company's board for three years, was named in his place."


The new CEO running McClatchy is a "former journalist".....as in journalism is dead in newsrooms across the U.S.

For one of the best truths in today's news cycle, read/listen to Professor Camille Paglia's comments concerning how the Democratic Party has destroyed journalism.

http://www.breitbart.com/video/2017/06/21/camille-paglia-blames-dems-for-destroying-journalism-it-is-going-to-take-decades-to-recover/

Anonymous said...

really, people who want thoughtful news will read the national newspapers or their online versions for quality news, fake news, or whatever.

local news or fake news delivery will devolve into blogs. most likely there'll be sports blogs, restaurant blogs, obit blogs, real estate, and so on. those blogs may be aggregated, as by TKC, or not.

bye-bye local newspaper.

this reader will miss having a quality local newspaper but won't miss the rag of the past few years.

Anonymous said...

High school journalism students should start a new newspaper blog for Kansas City.

Take the best, experienced journalism students from area high schools and set up an online newspaper under the supervision of a couple of faculty advisors.

Try to have in-depth reporting, not just superficial fake news and trolling like the paper newspaper.

It would be a great resume builder.

Anonymous said...

Star = Toast

Anonymous said...

How is the sale/lease of the Star headquarters building at 1729 Grand coming?
Have the half-dozen "journalists" moved to their new offices?
The paper is an embarrassment, but so are many of the silly non-stories that are reported.
There are still a couple serious investigative reporters left who do some excellent work from time to time, but their efforts are lost in high school newspaper level crap.
Sad to see.
And hard to see how you can have a city like KC that tries so hard to take itself so seriously be without an actual newspaper.

Retro ROCKER said...

Remember the good old days before MC CLATCHY DESTROYED THE KANSAS CITY STAR. GREAT REPORTERS. THEY WOULD ADVERTISE IN THERE PAPER OVER ONE MILLION READERS A WEEK GOOD DELIVERY OF THE PAPER VARY FEW BILLING PROPLEMS,.THE PARTY IS OVER.

Retro ROCKER said...

They are down to a couple thousand readers, And how many actually read the editorial sec.of the paper The sports section is good.

Anonymous said...

I'm a TKC reader! I shop at Dollar Tree! For me that's some high end fancy shoppin'!

Anonymous said...

I buy the Sunday paper at Dollar for the coupons and throw the rest of the paper away. I don't read their libitard shit.