COMING SOON!!! KANSAS CITY DESIGN HOTTIES EXPLAIN THE TRAGIC BRANDING OF THE DOWNTOWN TOY TRAIN STREETCAR!!!



Interesting opportunity this week for the marketing denizens of our blog community . . .

TAKE A PEEK AT THE TOP TOY TRAIN STREETCAR CHEERLEADERS EXPLAIN THEIR PRICEY PROMO WORK!!!

Here's a look at their logo goodness:



All that for the low, low price of $80K and counting . . .

"The branding was developed by Kansas City firm Willoughby Design Inc. as part of its $80,000 contract for branding and design. President Megan Stephens and Senior Design Director Nicole Satterwhite said the streetcar image is derived from the universal symbol for light rail and will be modified in playful ways to promote happenings and events along the streetcar line. They also developed a "love Kansas City streetcar" design that they hope will be used on T-shirts, bags and buttons, among other things.

Most of us think their work looks like a smoker . . .



And actually, if anybody can really explain how the won and kept this contract . . . That MIGHT be worth the price of admission.

You decide . . .

FX July Luncheon - Branding the RideKC Streetcar

Deets:

"Come hear Willoughby Design’s President Megan Stephens and Creative Director Nicole Satterwhite describe the process of branding not just a streetcar, but a regional transportation system. Get the inside scoop on the KC Streetcar names that were considered but discarded, and learn why the timing of this new/old mode of transportation is spot-on for Kansas City’s renaissance. "

More info . . .

Ticket price includes lunch from Waldo Pizza, including salad and soft drinks.

Join us:
Friday, July 29th
11:30 a.m. - 1:15 p.m.

Check-in & networking begin at 11:30 a.m.
Presentation begins at Noon.
Lunch served at Noon.

Location:
Bloch Executive Hall at UMKC
The Bloch School and Entrepreneur Hall of Fame
5108 Cherry St., Kansas City, MO 64110

Cost: $20 Members, $20 Associate Members, $35 Nonmembers
Cost includes presentation, meal, beverage, tax and tip.

RSVP by 11 p.m., Wednesday, July 27, 2016.

Anyone is welcome to attend at the appropriate rate. Nonmembers who register at the member rate will be asked to pay the remainder/difference upon arrival.

Space is limited. To ensure your spot, RSVP NO LATER than the deadline. Due to venue requirements and advance ordering, we regret to inform you that cancellations made with less than 24 hours’ notice cannot be refunded.
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Comments

  1. Why exactly would I pay $35.00 for a slice of pizza, and a soda, while listening to someone talk about how they conned KCMO into forking over $80K for "branding" design?

    Unless of course, I'm interested in taking some of city's money myself!

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  2. Why would these self-important clowns think that their "branding" idea has anything at all to do with a regional system of much of anything?
    There's not another political jurisdiction in the region that wants to have anything to do with KCMO and the celebrity wannabe polticos who run it.
    Especially when it comes to spending the public's money, and this $80K is yet another great example of why people count their fingers after shaking hands with these folks.
    Hype, branding, wild claims, fake numbers, and debt, debt, debt.
    That's Sly's KC.
    Frosty.

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  3. Sly - I would have done the branding for half what you got charge. These people are so careful with taxpayers dollars!!!

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  4. Megan & Nicole are not "hotties", just your average-looking early 30s working professionals with a pitch for a pig in a poke. Good luck to them.

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  5. Toot toot. Ka-ching. Clunk.

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  6. Branding= Lipstick on a pig.
    A very expensive and unnecessary pig, at that.
    All aboard!

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  7. KC needs earnings tax more than anything for those vital services like designing train smokers with boobs. The absolute genius is astounding.

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  8. Don't forget the pussy !

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  9. Trust me ,they will have plenty of pizza left. TKC, follow up on this bullshit if you dare.

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  10. Corporate's have ripped off real artists for decades.

    That's why they can't get any to work for them and settle for talentless hacks to churn our their crapified branding.



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  11. Typical boring corporate broads who probably play golf for excitement.

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  12. $35 - The price of soulless uniformity

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  13. It's like a Dalek & R2-D2 had a baby.

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  14. So this is the Wiiloughby Design that can't ever seem to pay their taxes?

    Judgment Entered
    $10,090.40
    Other Final Disposition
    DOR Tax Lien Filed

    ReplyDelete
  15. The cooker is relevant, as the train is effectively equivalent to setting money on fire.

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  16. Thanks for not letting us down Cum Guy

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  17. Ohhhhhhh!!!!!

    7:53AM comment NAILS IT!!!!!
    -----------------
    So this is the Wiiloughby Design that can't ever seem to pay their taxes?

    Judgment Entered
    $10,090.40
    Other Final Disposition
    DOR Tax Lien Filed
    ----------------

    ReplyDelete
  18. Absolutely disgusted by these misogynous self-righteous hatred comments from our KC community! Thankfully these talented professional women have more brains and heart than you all combined to take any of this personally.

    ReplyDelete